Fundamental to charting a clear path toward sustainability is a shared understanding of the organization's purpose and long-term aspirations. GeoTrans assists organizations or components thereof in defining their own vision of their future, drawing upon an understanding of the customer's industry (or function, in the case of public sector organizations), reputation and core competencies, distinctive strengths, and major external trends. We use a variety of techniques to develop the information and perspective required to formulate a vision statement that is meaningful, credible, and compelling. Through the visioning process facilitated by GeoTrans, customers achieve the following:

• Deeper understanding of existing organizational values, strengths, and limitations
• Opportunity to stimulate and cultivate creative thinking by all participants
• Internal leadership development
• Unified, coherent vision of the desired collective future
• Inspiration and guidance for subsequent analysis, planning, and organizational improvement